e.l.f. Power Grip Primer, 0.811 fl oz

Power Grip Primer is #1 Primer in America.*

Your makeup? It's not going anywhere. e.l.f. Cosmetics Power Grip Face Primer grabs hold of your makeup all day long . while giving skin a smooth complexion. The formula is enriched with beneficial ingredient Hyaluronic Acid to moisturize . prep . and smoothes to perfection . improving the look and feel of your skin. The gel-based primer goes on clear . making it the ideal makeup application base for all skin types and skin tones.

Why you'll love it:

• Gel primer formula grips makeup for long-lasting . all-day wear
• Gives skin a natural finish
• Enriched with hydrating ingredient Hyaluronic Acid
• Non-comedogenic (does not clog pores!)

Key Ingredients:

• Hyaluronic Acid - Helps skin retain moisture for a plump complexion

Great for: All skin types

All e.l.f. products are free from phthalates . parabens . nonylphenol ethoxylates . triclosan . triclocarban . and hydroquinone.

Proud to be 100% vegan . cruelty-free . and Leaping Bunny Certified. Because kindness is chic.

This product is made in a Fair-Trade Certified factory.

Source: The NPD Group/U.S. Prestige Beauty Total Measured Market . Face Primer Product Sales . 12 months ending December 2022 and Nielsen U.S. xAOC . Cosmetics Category . Face Makeup Segment . Primer Type . L52 weeks ending 12.31.22